Growing your business BIG isn’t just a worthy goal. It’s a necessity for your business to survive and for your financial well-being. There is one thing that has really helped my business grow the most.

CREATE AND BUILD CONNECTIONS!

You’ve heard the saying “It’s not about how much money you have, it’s about who you know.” Well, I have found this to be so true! Here’s the #1 Tip for building your business big.

I talked about this today on Fresh Living on KUTV with Kari and Caitlyn. Check it out!

Here are the two biggest reasons why:

Why #1 Building a Team (Even before you can afford it!)

Having an intern work for you and with you will help you build your business by leaps and bounds! How do you hire someone though when you find yourself in that spot where you can’t afford to hire someone but you can’t afford not to hire someone? Hire an Intern! Or do a Trade!

Hire someone who you know who is looking to learn a skill you have and who needs a way to learn it. I love working with Interns! They get to learn skills working with me that they wouldn’t have an opportunity to learn anywhere else. I show them how to use online tools, how to manage a business, digital marketing, customer service, and other skills.

Once I train them, they can do the work for me in trade for a testimonial or even get hired on in a paid position with me. Mostly I love sending them clients of their own, through my contacts, so they can continue to build their business.

As long as the Intern learns something or benefits in some way and you do as well, then the Internship is successful.

TIP: Be sure to work out the details of what the work entails and what the benefits are for both parties before starting and you’ll be golden!

Why #2 Grow Your Business (With the help of 100!)

People ask me on a regular basis if I know someone who does plans events, does public relations, is a virtual assistant, or has other skills they are looking for. I’m sometimes called “The Connections Fairy God-Mother” and I love it.

By helping people get connected I’m building relationships of my own. They find connections that benefit them and in return often I can reach out and ask them to help me make a connection. It’s a win-win for everyone.

There isn’t a better way to grow your business than to create a list of 100 people that you know, like and trust to refer. In return reach out to these 100 people or businesses, let them know you have them on your list. Then ask if they would be willing to refer you back. If they know, like, and trust you then they won’t hesitate to reciprocate the referring.

Voila! You’ve got 100 people out there on your side helping you to grow your business!

TIP: Download your Core 100 template at https://yeswomensnetwork.com today!

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We all need time off from work to either “recuperate” or ‘recharge”, depending on your point of view.

Work Free Zone

The concept of a “Free Day” comes from the world renowned Strategic Coach program for Entrepreneurs. It is defined as a 24 hour “work free zone”.

The day goes from midnight to midnight and during this period anything or rather “everything”, work related is taboo. This means, absolutely:

  • No checking your work email account
  • Noo conversations about work with anyone
  • No catching up on industry reading
  • No planning
  • nothing work
  • Zip
  • Nada
  • Zilch.

If friends are coming for a BBQ dinner there can be no discussion of work related issues. I can hear the cries of horror as I write.

Many if not most people will cringe and declare “I can’t do that, no email? no reading? or even talking about work??”

I can almost feel some of you convulsing at the thought of not checking emails or texts. You may be thinking, “What if a client sends a text?” “What if I have this deal going on???”

What if, what if?

Exhausted?

Well, what if you end up in the hospital because of work induced exhaustion? What if you are so run down that your body triggers a switch leaving you with a lifelong chronic disease?

I lived the latter scenario. I worked like a dog and ended up being diagnosed with Crohn’s Disease. It was most likely triggered by the stress of working 65-hour weeks.

Although it is a 24-hour day, you do sleep during part of it. The day is based on waking hours.

However, do not take advantage. Free time only means time away from work. It’s not from mowing the lawn or getting your taxes done. And, you can take it on any day.

Personally, my Free Day is Sunday. I am used to putting in some work hours on Saturday but Sunday is sacred. I enjoy hobbies, my dog and do my personal chores.

Common Misconception

Free Days are so important. Unlike the traditional thinking on “days off”, they are based on a completely different theory.

Current culture believes that you must work hard. If you do you will be rewarded with time off or a vacation.

The big problem with this theory is that by the time you take that vacation, or day off, you are too worn out and exhausted to enjoy it.

It’s a common misconception to think that it is a badge of honor to not haven taken vacation in years or to work 70 hours a week with no rest.

To me, that is not something to be proud of, but rather, worried about!

Time off is not a reward, it’s a necessity!

Free Days are based on the principle that you absolutely need to recharge your batteries at minimum weekly to face the days AHEAD with the vigor and vision to make them productive, to have the time to unclutter your mind, remove any thoughts of work, get respite from any stress, and to prepare yourself mentally and emotionally for any upcoming obstacles you may have to deal with.

When you look at it as a necessity versus a reward or badge of honor, it becomes clearer how important this day is.

Fresh New Perspective

Some of my best ideas and solutions have come to me during or after these days and in general my work days are much more productive and creative.

These essential Free Days provide me with a fresh new perspective that was contained in my subconscious mind but with all that mind-numbing clutter in there- could not come to the surface.

Truth of the matter is you can’t afford not to take a Free Day. Your brain needs to regenerate and can only do so effectively when it is free of work related issues. It gives your mind a complete respite from any obstacles or challenges you may be facing, (or to come), and relieves any stress (good or bad) you may have.

Free Your Mind

By doing this you free up your mind to create new thoughts and novel ideas and solutions that your conscious brain never could have otherwise without this time for it to breathe. You allow your subconscious mind the freedom and the space to create the kind of brilliant ideas that usually come to you in a flash, like when you have “aha” moments.

These cannot happen if your brain is so full of negativity, worry and fear, or just plain stress, that a normal workday may have.

Albert Einstein once said, and I paraphrase, “You cannot create a solution using the same mind that is created the problem”.

So, it’s only by clearing out the mind clutter that our brains are free to roam uncharted areas of the subconscious and where unique and inspiring ideas can form.

Just A Little Preparation

The Free Day is part of a week that also contains Buffer Days and Focus Days. Too long to be discussed in this blog, (and perhaps an idea for second installment) Buffer Days are preparation, meeting and task days where you perform tasks that are important and need to be done but are not revenue producing.

Focus Days are for work that you expect will generate income within the next 90 days and work you are already being paid for.

Time Management System

These 3 days constitute Strategic Coach’s “Entrepreneurial Time Management System” (ETMS). Because everyone’s responsibilities are different the System is completely personalized based on each person’s situation.

An activity can be a Focus for one person and a Buffer for another. For example, if you are invited to give a keynote address at a convention, the drafting of it may be buffer for someone in the industry coming to talk about their experience, however, if you are a speaker by profession, you are likely to be earning a living from that speech so the drafting of it would be a Focus activity.

Once you have mastered how your tasks are categorized your quality of life will begin to improve dramatically, you will be more productive, work less and make more.

Dramaticly Change Your Life

I can guarantee you that if you implement this one change in your life, take a Free Day every week, you will see a dramatic change in the overall quality of it.

Even if you do not work or are a stay at home parent, this System gives you complete control over your time, not the other way around which is how most people live.

In turn, you will sense a reduction of overall stress levels, the ability to generate innovative ideas, increased confidence and focus and more, generally within a month.

The benefits are cumulative so the more you use it the better you get at it, especially if you are using the entire ETM System with all 3 different day categories.

However, the Free Day, in and of itself is a powerful regenerative tool. It takes time to master but is most definitely worth mastering!

Start off with 1/2 a Buffer Day and work your way up if you cannot do it all at once, but promise yourself and commit to getting to the full 24-hour period.

I learned the ETMS some 10 years ago, and it continues to have the most significant impact on my life. I enjoy an outstanding work/life balance and am immensely productive on the right things at the right time.

You’re In Control

Just imagine for a second how incredible it would feel to be completely in control of your agenda and how you use your time. How would it feel to control your time instead of it controlling you?

Enjoy your Free Days with abandon, without guilt or remorse for not “working”.

Just know that this time-out makes you a better “worker” and someone who controls their own destiny!

Please comment and share your first Free Day experience with others.

Want to learn more about the Entrepreneurial Time Management System? Reach out to me!

Cortney Baker shares with us her amazing story about her life and the empowering message she has for women in every stage of life. As a young girl, she dealt with divorce and needing to take care of her older sister who suffered from multiple sclerosis until the age of 20 when she passed away. Her family was often unable to pay for the medication along with the bills and credit card payments, so she often came home to a home without power or water. When her sister passed away she dealt with her trials by eating, gaining weight between sophomore and junior year. When she was 18 she got pregnant with her first son and gave birth to him 6 months after graduating high school.

Cortney values her life and what she has learned from the trials of her past. Her positive outlook on her own life has inspired her to look at the women around her to share the things she can teach them. However much she learned when she was a teenager, she still has a profound understanding of our ability to continue learning. Beyond that, she expresses the connection she has to God and the comfort that it is to know that we will always be taken care of. She often draws strength from knowing she is never alone.

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